Mellowed drop by drop through 10-feet of sugar maple charcoal, then matured in handcrafted barrels of Jack Daniel's own making. This Tennessee Whiskey doesn't follow a calendar - it's only ready when the taster say it is. They judge it by the way it looks. By its aroma. And of course, by the way it tastes. It's how Jack Daniel himself did it over a century ago. And how they still do it today.

Elegant. Smooth. Refined. That's what extra aging will do to bourbon.

Jim Beam Devil's Cut, a premium bourbon with depth and complexity that comes from liquid extracted from inside the barrel.

Jim Beam Honey opens a smooth chapter in the Jim Beam legend with complex notes of caramel, oak, vanilla and a finish of sweet honey. Made with Kentucky Straight Bourbon Whiskey slowly infused with natural golden honey to produce a sophisticated, deep, rich flavour with honey aroma. Find out what all the buzz is about - try it today.

Made to the same formula since 1795, Jim Beam White Label is aged for four years in oak barrels to create a smooth, mellow taste with hints of spice.

Made to the same formula since 1795, Jim Beam White Label is aged for four years in oak barrels to create a smooth, mellow taste with hints of spice.

Made to the same formula since 1795, Jim Beam White Label is aged for four years in oak barrels to create a smooth, mellow taste with hints of spice.

Made to the same formula since 1795, Jim Beam White Label is aged for four years in oak barrels to create a smooth, mellow taste with hints of spice.

Made to the same formula since 1795, Jim Beam White Label is aged for four years in oak barrels to create a smooth, mellow taste with hints of spice.

Kentucky distiller Bill Samuels, Sr., founder of Maker's Mark, set out to make a better tasting bourbon whisky.

Kentucky distiller Bill Samuels, Sr., founder of Maker's Mark, set out to make a better tasting bourbon whisky. What he discovered was that if you used winter wheat in the mash instead of the traditional distiller's rye, your bourbon whisky was smoother and less bitter...and that's made all the difference

French oaked for layers of flavour, Maker's 46 is the taste vision of Bill Samuels, Jr. Creating his signature bourbon requires first-of-its-kind finishing that begins with fully matured cask strength Maker's Mark. Ten seared French oak staves are fitted into the barrel before the whisky is finished to maturity under ideal conditions in our limestone cellar. The result is an easy-to-sip bourbon with notes of caramel, vanilla and baking spice that greet the palate in layers. Capturing the 46 taste vision took some doing. But all you need to figure out is your favourite way to enjoy Bill, Jr.'s recipe.